Makeup and beauty products are possibly one of the last things we get rid of after going vegan, and the initial thought of replacing everything with cruelty-free options may seem a bit overwhelming. Don’t you feel guilty about it! It does take a bit of an effort, and it is absolutely fine if you are not too sure where to start from. However, taking small daily steps will get you there, and you’ll finally find yourself in a household packed with beautiful items that are 100% cruelty-free.
This article is focused on essential make-up items with the goal to give you some good cruelty-free options. There is no reason to buy products that have been tested on animals or to support companies that are exploiting animals to turn a profit.
Let’s support products and companies that are beautiful inside and out!
An eyeliner is a staple beauty product for so many of us and this is why I am starting this list with it. An eyeliner can completely transform your look, and this is why sometimes when in a hurry I don’t put any other makeup but this.
Urban Decay is a favorite. They are a cruelty-free company, they have many vegan product lines, and their eyelines are top notch. From pitch black (Zero) to electric blue (Electric) to sparkly gold (Midnight Cowboy), their color range is fantastic and the formula glides on smoothly. Plus, they are easy to find and even sold at Sephora.
Mascara is another popular item in any woman’s beauty box! The sad thing about regular mascara is that it contains some sort of animal ingredient such as beeswax. But ladies, get ready to bat those eyelashes, because cruelty-free and vegan mascara is becoming increasingly easy to find!
My top pick here is the Beauty Without Cruelty Volume Mascara. You will simply not believe how good this one is! If you love dramatic lashes, you will be amazed at how long and luscious yours look with this mascara!
3. 100% Pure Full Coverage Foundation with Sun Protection
In ancient times, women used a mixture of animal fat, starch, and even white lead as an early form of “foundation” to create a desired complexion. While foundations are no longer made primarily of animal fats, the production of modern-day foundation often involves animal ingredients and animal testing.
This is not only sublimely cruelty-free! Now that is summer, the last thing you are looking for is a full-coverage liquid foundation that adds dew to our already-sweaty faces and then melts off as the temperature rises. Good news: This one does neither of those things.
4. E.L.F. Studio Moisturizing Lipstick
If you want to pucker those cruelty-free lips of yours in style, you’re likely to want some vegan lipstick. But watch out! Animal ingredients can be discreetly hidden on lipstick labels under thousands of names. Some key animal ingredients to watch out for are beeswax, carmine, lanolin, tallow and collagen—but again, there are too many to list here.
If label-reading and ingredient-investigation isn’t your forte, just go for the companies that pride themselves in being totally cruelty-free and vegan.
Once you try the E.L.F. Studio Moisturizing Lipstick, you’ll wish you had discovered them earlier! They’re the perfect blend of pigmentation, moisturization and classiness. Classiness, because some of their colors, such as Bordeaux Beauty, can be very difficult to find. enough good things can’t be said about these lipsticks, because there are some pretty expensive brands out there that don’t deliever half of what E.L.F. does, plus let’s not forget – they are 100% vegan company. Yay!
Vegan eye shadow comes in every shade, sparkle and texture. From loose mineral powders to creamy paint pots, you can find it all cruelty-free if you simply take the time to look.
This eye shadow has a nice buttery texture, is vegan, cruelty-free, and gluten-free plus comes in recyclable packaging. What more can you want out of a beauty product!
If you haven’t tried it yet, Hurraw! may become the best balm you have ever used! They are so incredibly creamy, never waxy or too oily, and smell amazing without being cloying or overwhelming. The grapefruit scent is particularly well done – it is natural, fresh, and juicy. So perfect.
This vegan, fragrance-free concealer forces pimples into hiding (if you still have any after going vegan – I do get some just before my period, so I can go without buying a concealer for years, but I still keep one at hand).
Rosy cheeks are especially sweet when they’re cruelty-free. This silky formula looks very flattering on any skin and lasts very well!
One of the things I don’t like spending a lot on is nail polish. I rarely use any, since I like to let my nails breathe, but when I do, I prefer a natural non-expensive option like Flower Beauty Nail Polish. They are available at Walmart, very affordable, and I do like their philosophy of putting all their resources into creating great cruelty-free formulas, rather than spending money on advertising.
I do like to style up with some naughty curls from time to time, especially in summertime.
This product offers a great soft hold, plus prevents fizzy hair if you live somewhere with greater humidity. For beautiful curls and a soft, bouncy look, this product is worth the money!
These cleansing wipes will help cool and cleanse your face after a long day. Use them after you wash your face to collect any grime you missed the first go-around.
12. 100% Vegan Makeup Brushes
I used to not pay too much attention to makeup brushes, and would mostly use my fingers, or the tiny little brushes that come with the makeup. Once I did get a set of high quality different size brushes though, I regretted not doing this earlier! They just make your life so much easier and can save a ton of time, especially when you’re in a hurry to head to your night out!